Strategize for Profitable Growth:
Marketing and Sales at the Core
Boost profitable growth with an effective profitable growth marketing & sales strategy, adressing
- Markets, Segments and Customers
Understanding your target market and customer personas is the foundation of an effective marketing and sales strategy.
It involves thorough market research to identify demographics, needs, and preferences to tailor your approach. - Product Strategy
Your product strategy should align with market demands, focusing on product development, differentiation, and innovation to meet customer expectations and stay ahead of competitors. - Pricing Strategy
Pricing strategy involves determining the right balance between profitability and customer affordability, considering factors like cost, perceived value, and market dynamics. - Placement Strategy
Your placing strategy refers to the distribution and availability of your products.
It encompasses decisions about where and how your products are sold, whether through physical channels, online platforms, or a combination of both. - Promotion Strategy
Promotion strategy involves crafting compelling messages and choosing the right channels to reach your target audience.
It includes advertising, content marketing, social media, and public relations. - Sales Pipeline Strategy
Managing the sales pipeline is crucial. This strategy outlines the steps from lead generation to conversion, including lead qualification, nurturing, and follow-up, the effective management methods, ensuring a smooth and efficient sales process and resulting in order intake and margin acc. to plan.
Marketing & Sales Strategy Expert Services and Digital Services
Professional profitable growth marketing & sales strategy beyond mainstream : our expert services and digital services
Profitable growth marketing & sales strategy know-how will be transferred to your executive management team by means of the seminar / webinar :
- Profitable Growth Marketing & Sales Strategy
Duration : 1 day
Participants : C-level executive management team consisting of e.g. CEO, CFO, CSO, CIO, head of business unit
Delivery format : exclusively as inhouse seminar or online
Programme : download
Location : your enterprise or a business hotel of choice (e.g. in Überlingen / Lake Constance) or online
Profitable growth marketing & sales strategy know-how will be delivered and applied to the case of your enterprise in the course of the workshop
- Profitable Growth Marketing & Sales Strategy for ‚My B2B Enterprise‘
Duration : 1 day
Participants : C-level executive management team consisting of e.g. CEO, CFO, CSO, CIO, head of business unit
Delivery format : exclusively as inhouse workshop
Programme : download
Location : your enterprise or a business hotel of choice (e.g. in Überlingen / Lake Constance)
Profitable growth marketing & sales strategy know-how for the individual executive will be delivered in the format
- Executive Coaching ‚Profitable Growth Marketing & Sales Strategy‘
Delivery format : Individual coaching
Participants : individual C-level executives e.g. CEO, CFO, CSO, CIO, head of business unit
Duration : according to mutual agreement
Programm : according to mutual agreement
Location : according to mutual agreement, typically off-site (e.g. business hotel in Überlingen / Lake Constance)
Your profitable growth marketing & sales strategy will be designed ‚computer-aided‘ based on digital business data (master data, target data, transaction data from ERP, CRM, BI etc.) using methods from Big Data, Advanced Analytics & Artificial Intelligence and Strategy B2B digital tools and apps
- Quantitative analysis of your business’s current marketing & sales strategy by means of ProAnalyzer
- Quantitative development of business potentials, strategy alternatives and strategy options
- Quantitative strategy optimization by means of ProOptimAIzer
- Derivation of strategy implementation (programmes, projects, processes, performances, actions etc.)
We escort and support the realization and the successful implementation of your profitable growth marketing & sales strategy until the achievement of the strategic objectives
- Profitable Growth Marketing & Sales Strategy Implementation
Duration : according to mutual agreement
Programm : according to mutual agreement
We support you in the design and implement your profitable growth marketing & sales strategy in your corporation through interim management
- Profitable Growth Marketing & Sales Strategy Interim Management
Duration : according to mutual agreement
Content : according to mutual agreement
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Contact us : info@strategyb2b.com
We will inform you in detail in person.