Strategy B2B is the brand by which
Prof. Dr. Uwe Hilzenbecher
and his team provide profitable growth optimization services
for B2B enterprises.

Prof. Dr. Hilzenbecher is a highly experienced business strategy practitioner :

  • 36 years of professional B2B business experience 
  • More than 200 strategy projects delivered to B2B enterprises in 25 industries in 25 countries worldwide (see ‘Experience’)
  • 25 years of experience as strategist in various fields (marketing & sales, business, corporate, innovation, risk)
  • More than 1.500 executives trained and coached in growth strategy
  • Education : MSc (systems engineering), MBA (strategy), PhD (strategy)
  • Professor of Corporate Strategy at the Lorange Institute of Business, Zürich (today: CEIBS)
  • Former Director of Corporate Strategy at a German DAX 30 enterprise
  • President and owner of the strategy consulting company Strategy B2B since 2002 (16 years)

Prof. Dr. Hilzenbecher founded Strategy B2B* after a 20 years career in various management positions of the following corporations.

  • Dornier / EADS (today : Airbus Industries), Space Division, 1983-1991 (Systems Engineer, Project Manager)
  • Diehl Avionics, 1991-1998 (Head Systems Engineering, Head of Business Unit Navigation Systems)
  • Siemens Postal Automation, 1998-2002 (Director Corporate Strategy and Strategic Marketing)

*founded 2002 as ‘Innovation@Strategy’